Tag delivery

new ipods change content delivery

Sarah scooped me and posted about the new iPod touch, redesigned iPod nanos. See her post Apple news on iPods and iPhones: prices down, features sweet for some details.

What she didn’t mention though, is that along with the iPod touch’s wifi capability, the iTunes Music Store got wifi capability too. ITMS junkies no longer have to slog over to their computers to buy music. Apple also will be delivering content through Starbucks. The new iPods will provide the details of the song that you’re listening to in Starbucks and of course make it easy for you to buy it. This Starbucks feature is cute, maybe clever, but isn’t as significant as the general concept of wireless delivery of purchased content to iPods.

If this move ushers in the age of anywhere on-demand download of music (which seems eventually inevitable) it will widen the gap between the soon to be normal way of doing things and the library way of delivering content. And will our users feel like crossing this big gap to visit us?