Kathleen from University of Illinois at Urbana-Chamapaign left a comment about a paper she recently published. I like the UIUC doesn’t see IM and web-based chat as an either/or proposition and look forward to reading the paper.
The UIUC (Univ. Illinois @ Urbana-Chamapaign) Library has been operating IM reference alongside its chat service since Feb 2005. The Undergraduate and Main Reference libraries assisted over 900 IM users in Oct. 2006. It has been phenomenal, in many good ways and one or two stressful ways. (More staff, please?)We’ve recently published a paper which provides details on the “other, larger audience†that Aaron mentions as well as the characterisitics of the other, smaller, population which still prefers chat over IM.
Ward, David and Kern, M. Kathleen. “Combining IM and Vendor-based Chat: A Report from the Frontlines of an Integrated Service.†portal: Libraries and the Academy 6.4 (2006) 417-429. http://muse.jhu.edu/journals/portal_libraries_and_the_academy/v006/6.4ward.html (If you have a subscription at your library.)[emphasis mine].
I wonder how many people they helped through web-based chat. With those figures, I’d like to take the cost of implementing IM, and the cost of buying web-based chat software and take a look at the ROI. Maybe I should read the article! Kathleen?
UPDATE: this post might be breaking my feed, which bloglines doesn’t seem to be reading. testing, testing.
Steven Bell and I wrote some skits for the Soaring to Excellence teleconference that we did. COD filmed professional actors performing our astute works and now I have copies of them. Here’s the one on IM.
Listen for my favorite line. In response to kids in the library a librarian says, “I saw them laughing!”
No matter how much I seem to flap my gums about instant messaging, I still find some people are interested. As I mentioned in the previous post, the conversation has shifted from getting the occasional “Meh” or “Nope, no way” to “Yes! I know I need to do this, but no one else in my library does!” So over dinner tonight (taste the pesto!) I’m writing the following talking points for people who want to bring up the idea of doing IM. Listed are the usual points of contention and then potentially useful responses. I’m sure it isn’t exhaustive, but is a good starting point. If you think they’ll be useful, copy/paste/print and bring them to a meeting. I hope this helps your library start IMing!
IM is just for kids.
Sure, IM is popular with young people, but the September 2004 Pew Internet/American Life report How Americans Use IM [pdf] reports that 53 million adults were using IM. At the time, 24% of them were doing more IM than email. No doubt this has grown.
IM is going to destroy our computers (a favorite IT chorus).
There were some problems with Microsoft’s MSN Messenger leaving computers a bit at risk, though I haven’t heard of anything lately. But do you know what is an even bigger threat to computers? Web browsers (Internet Explorer in particular). There’s no way that you’ll get rid of browsers, so why is IM verboten? If you want to do IM correctly, you probably won’t be using the AIM/YIM/MSN programs themselves. You’ll use a multi-network program to monitor all networks at once. Trillan and GAIM are good downloadable programs, while meebo requires no download. It lives on the web. It has relatively little interaction with your computer since it is web-based and is therefore all the safer.
We don’t have enough money to do IM.
Unlike virtual reference products from vendors, IM is free. This is one of the reasons why so many people use it. There’s some staff training time involved, which is a cost, but not that much.
Speaking of virtual reference, we’re already doing it with tutor.com / questionpoint / docutek. We don’t need IM.
IM will reach another, larger audience. IMers are enthusiastic about IM. The same can’t be said about web-based chat software. That’s not something people use everyday, and it isn’t something integral to their communication. If you’re worried about reaching patrons that don’t use IM, take a look at meebome. Meebome is a tool that allows non-IMmers to send IMs to someone. Once you customize how you want it to look, you paste a small piece of code into a webpage, and whammo, you’ll have a box in which users can send you IMs. 95% of the user-side function of big VR programs for FREE. You can’t push pages, but people aren’t accustomed to that anyways. There may be less functionalities for *librarians* but this service shouldn’t be in place for our convenience.
The real magic happens when library users add the library’s screen name to their buddy list. Then the library is a presence in their lives whenever they’re online and have their IM program running. Let me repeat that. Through IM, you can be available to your users, among their trusted peers, when they’re operating online. Impossible with big VR products.
We don’t have enough time to do IM.
Time is limited, yes, but training isn’t very difficult. Start in house just playing around, or communicating from workroom to workroom. Everyone will get the hang of it; typing a 100 words per minute isn’t required. Once you go live, you likely won’t get overwhelmed with IMs. If your advertising is that good, you deserve an award. Start with making IM a reference desk duty. Don’t worry, people aren’t going to get mad if you’re helping people online when they walk up as long as you explain what you’re doing. Use those moments to promote your service! If you *do* progress and find that you’re getting more IMs than you can handle on desk, you’ll have the best kind of problem: plenty of people finding your services valuable. With that type of support you can ask for more funding. Being available via IM shows that the library understand trends in information/communication, and is responsive enough to do something about it. This is how libraries stay relevant. Your library has time to devote to remaining relevant, right?
Small bonus
For a list of libraries using IM, check out the Libraries Using IM Reference page on Library Success. There just might be someone from your state you can get to talk to you about their program.
The LiB and I bombarded our audience for our SirsiDynix Institute program with a bunch of ideas and information. Since it was only an hour session, this left plenty of questions. We took some time to answer them, figuring they’ll be useful for more than the individuals that asked. Here they are.
How do I convince my library that it is safe to post pictures of events online (especially of teens), and to allow kids to do podcasts, etc.? My library is soooooo litigation scared.
This is the perfect opportunity to counter a why with a why not? Do the admin/board in question have any hard evidence about library getting into hot water for using pictures of their patrons? Libraries are public places and can be photographed. Indeed, private places open to the public can be photographed as well. Anyway, chances are they we’re all getting our pictures snapped more times per day than we’re aware. The worst that can happen is that someone asks for an image, podcast, print book review (whatever) be taken down. Then the library takes it down. This is unlikely to happen. I’m not saying that we should be publishing full names, ages, and Social Security Numbers, but a photo of some kids at the library? Of course! Here’s a decent article titled “New digital camera? Know how, where you can use it”
What if you have a board that definitely won’t allow im or chat? (they’ve been that way since we first received computers in 1996-patrons have complained to the board and they won’t budge!)
The board is certainly not doing their job if they haven’t even responded to *patrons* asking to use IM on the library’s computers. How long are the board member’s terms ;) Isn’t it their job to be representatives of the community? Perhaps showing them examples of what other libraries are doing with IM, without any troubles, would help your cause. They need to know that this policy is preventing the library from growing.
About IM, my board has banned IMing on our public access computers (concerns about predators, mostly. they see it as similar to chatrooms, which for them have negative connotations). How can i overcome this fear on their part? Any evidence, stats, or ways I can alleviate their fears about safety?
Take a look at the 2004 Pew Internet and American Life report on instant messaging: http://www.pewinternet.org/PPF/r/133/report_display.asp. As we mentioned during the presentation, these stats are old now, and the numbers now are much higher, but they show that IMing isn’t just for kids, and that’s it’s become a vital way for many people to communicate. For many, if you’re not available via IM, you don’t exist. Show them the huge list of libraries that are successfully offering reference services via IM. Tell them that many websites (like MySpace, Meebo, etc.) include a built-in IM feature that gets around any IM-ban they’ve put in place technologically, so there’s no way to really ban it. If people want to IM on your computers, they are finding a way. All the library does by banning it is make itself look technologically regressive and out of touch with what today’s users need from our computers.
Any suggestions for getting on user’s buddy list? we are an undergrad 4 year school.
The best way to get students to add your screen name to their buddy list is to provide great reference (or otherwise) service during hours convenient to them. IM enthusiasts will add their library’s screen name to their buddy lists out of convenience, just like they might bookmark their library’s website. It could be fun to hold some sort of contest, the addition of the library screen name as the entry, but there’s no good way to see who has done this
Difference betweem offering content for IPOD’s vs. the new play-a-ways?
The Playaway all-on-one audiobooks could be a decent option. However, they lack the mass appeal of the extremely popular ipod. The great thing about providing content for ipods (whether it is purchased audiobooks or library generated content) is that it uses technology that patrons are already using. It shows that the library understands the information preferences of its users, and is convenient for them to use.
When loaning ipods for borrowed books or music, do you lose some? They are expensive…
Yes, they aren’t cheap, but the TFML hasn’t lost any, and I haven’t heard of any other library with any theft issues. Libraries can set the replacement fee at a price of their choice.
How do we do IM reference when we are often not sitting down at the desk? We are often getting up and down for to help people and do projects.
Away messages can help with this. Setting an away message every time you get up will take some habituation, but it can be done. Otherwise, IM reference can always be done off desk.
Are you saying that it is alright for teens to play any type of games on the computer. I have seen some weird games being played
Heck yes! Weird is in the eye of the beholder. If it isn’t illegal (and I don’t know of any illegal games) libraries have no legitimate right to prevent people from playing it (or reading it, looking at it, etc). Anything short of this is censorship.
Do you think if you “market” these different venues (IM etc.) to teens, will it automatically crossover to adults?
I think services that are useful to teens are also useful to some adults. I also think that without appealing to teens and getting them interested in libraries, we won’t likely see them again until they have children and come back for storytime.
quick question about meebo…away message? Is there a way to set one up? I’ve just been logging off everytime I step away.
Look towards the top of your buddy list. The default is “I’m available.†Clicking there will let you change and customize your message.
What about cell phone disturbing other patrons?
Libraries already have noise/behavior policies in place. Enforce them—whether or not the user is using a cell phone, talking to a friend, or simply yelling to get attention. Address the behavior, not the technology…because the technology keeps changing and there’s no way to keep up.
When considering these changes, have you taken into consideration the security of the materials in the library?
We talked about a lot of different changes during our webcast, so we’re not sure we understand which ones you’re referring to that would in any way impact the security of library materials. We haven’t said anything about removing security strips, taking down the security gates, or leaving the doors unlocked—
which are the only things that would affect the security of library materials.
What is a blog?
Blog is short for “web log.†A blog is a website. That’s it. Most blogs are presented in a format where the newest entries are at the top, and older entries are automatically archived by date and/or subject. Blog software allows just about anyone to create a webpage—with no HTML coding skills necessary. Here is the Wikipedia entry on “blogâ€: http://en.wikipedia.org/wiki/Blog
Do you have suggestions for helping school districts understand the BLOGS shouldn’t be blocked by filter…reason “personal page” – go figure!
First, I would ask WHY the institution is blocking them in the first place. If it’s simply because, as you say, it is a personal webpage, then I would counter with examples of helpful institutions and government agencies and educational groups that are blogging. The White House has blogs, for goodness sake! Schools and libraries have blogs! Authors and artists and teachers have blogs! I would also be curious as to how they are blocking blogs: are they blocking certain blogging websites (like Blogger, Typepad, etc.)? If that’s what they’re doing, there’s no way to catch every blog, as there are hundreds of blogging sites, and many sites have their own domain names so the filter wouldn’t catch them. Basically, their system isn’t even working.
What service provides the books via iPod? We can’t do that because of DRM that isn’t supported on iPods.
Unfortunately, there is no audio content service that sells in a platform environment (like Overdrive or NetLibrary’s Recorded Books) to libraries that also works with iPods/Macs. What libraries are doing is purchasing eBooks, as consumers, through either iTunes or Audible.com and then pre-loading them onto library iPods and checking the device out, or allowing users to bring in their own iPods and loading whatever book/album they want onto the user’s iPod.
How can we allow iPod use on our PCs? My understanding is that iTunes is so highly customized that it’s impossible to use in a multi-user environment.
iTunes can be installed on Macs and PCs. The library we discussed loaded all of their CDs into iTunes on their public computers. So…users could listen to the music on the library’s PCs without having the CD in hand. We’re not sure if the library allows people to bring their iPods in, actually, to transfer the files from the library’s iTunes account to their iPods. iTunes is an individual library of songs, but can be used in a multi-user environment. It just depends on what you’re trying to do.
I work in a multi-branch public library. Can you recommend online games that teens at my branch can play versus teens at another branch?
As Aaron replied to a similar question during the webcast, the best recommendation we can give you is to ask the teens in your area which games they would like to play. Some of the games that seem to work well in a competition environment, though, are those that go quickly so teens can take turns playing: driving/racing games and Dance Dance Revolution come to mind.
Hi – this was good – it’s 2am where I live so I’m off to bed. Have a happy day!
Thanks for getting up so early and listening!!

A while back I posted about IM and SMS ruining Canadian’s command of grammar. I missed a useful bit in the study, which I’ll now post here. The University of Toronto magazine [scroll down] lists the frequency at which IM lingo is used.
Frequency per 100,000 words:
LOL — “laughing out loud”: 195
omg — “oh my god”: 107
brb — “be right back”: 31
ttyl — “talk to you later: 30
btw — “by the way”: 22
nvm — “never mind”: 7
gtg — “gotta go”: 5
np — “no problem: 4
nm — “not much”: 3
lmao — “laughing my ass off”: 2
There you have it. Quite likely the only guide you probably won’t need to decipher patron IMs.
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While there’ve been a few studies decrying IM and SMS’s impact on people’s ability to speak “properly,” many articles seem to think that texters are still obeying the rules of grammar and simply using a rich, shorthand language in their messages. My wife taught me about code switching, which is the process of changing language or dialect, often dependent on context. Kids are naturally good at this, changing the way they communicate depending on if they’re talking to their parents or friends, for instance, and I think this carries over to speaking versus using IM.
“Instant msg-ing messes with grammar? As if! lol!” is another article not being hysterical about IM shorthand. Other reports of the same University of Toronto study include IMing is Creative Language, Study Says and Texting helps teens’ grammar.
“Parents and teachers don’t need to be concerned that this new medium is corrupting young people’s grammar”, said Sali Tagliamonte, a professor of linguistics at the University of Toronto. Tagliamonte added that she was “blown away” by the command of English, the creativity and the fluidity of language shown by the kids studied. IMing, cell phone texting and chatroom-speak are “an expansive new linguistic renaissance,” the study says.
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All I could think about while Rick and I tested the latest version of OCLC’s QuestionPoint virtual reference software was Jonathan Edwards’ Sinners in the Hands of an Angry God.
The wrath of God burns against them, their damnation does not slumber; the pit is prepared, the fire is made ready, the furnace is now hot, ready to receive them; the flames do now rage and glow.
I seriously can’t imagine how we’re going to give our users a good experience with this software. Sarah Houghton did a great job of listing her issues with QP in her post New QuestionPoint Flash Interface: LiB’s Review. I’m not patient enough to make such a list, but I can say that this software is designed with the librarian in mind, not the library patron. And all of the extra megabytes of software seem like cruft. It may have placated me a bit if, say, all of the testing we did with sending info from our databases worked well, but no such luck. I’m afraid that virtual reference software is still an expensive and cumbersome solution to a problem that doesn’t exist.
Jenny sums up another feeling of mine in her post about the Homer library getting good (print) press for their use of RSS and Flickr:
It’s easier to cut our funding when we’re just the nameless, faceless “library” than it is if they see happy, smiling taxpayers.
I’m afraid that big, multi-state virtual reference projects turn us into the “nameless, faceless” question answerer that Jenny mentions. People are less likely to become excited library supporters if they’re serviced by strangers. When people in Western Springs send an IM to thommyford , they know they’ll be chatting with someone from the TFML. The next time they choose to visit the library in person, they can say “Hi” and shake hands.
I’ve said before that the doom and gloom some people claim regarding computer security and IM is a bunch of hooey – and I still think it is – but this evening the library received its first piece of SPIM. The fact that something fishy was going on was so ridiculously apparent. Here’s what the message was.
patron: http://209.188.31.12/648f6942e1ef7554f57d509b7ae1eb52/other/msdos.zip C:\msdos.pif r
The message, of course, was a link but I’m not going to reproduce that here. Would this message have raised a red flag for you? Instead of clicking, I responded back to see what would happen. Again, it was an automated response:
patron: Find out who’s blocking you on AIM, Download it free from http://www.block-checker.com
Then the actual IMer responded, and we had a conversation:
patron: hi
patron: r u bored or something
thommyford: no, you IMed me, i think your computer might have a IM virus or something
patron: ya it does
patron: im like crying
patron: i dont know how to kill it
thommyford: do you need help getting rid of it?
I did a quick search to find out about “block checker” and found some removal instructions, which I copy/pasted to the patron. It was disappointing to finally get one of these IMs, but at least it turned into a positive library transaction.
A while back I posted about a downloadable IM client from MySpace and it is now available for download. They’re calling it MySpaceIM. The really funny thing about this is that just yesterday, some news came out about AIM’s forthcoming AIM Pages [article, screenshot], which is being touted as a MySpace killer. Anyone with an AIM screen name will have access to a create a page: www.aim.com/[name here]. This is another potential place for your library’s content to be discovered. The whims of the market make doing a great job of putting a library’s content into popular websites a potentially time consuming task, but one that has great promise for increased exposure and relevance. I’m just waiting for some large, metropolitan library system to have an official presence on AskMetafilter. Imagine the cred the library would get from its town’s geek and netizen population, a group of people who often get their content needs met without libraries.
MySpace and AIM will only woo people to their products if there’s serious value added over sticking with the IM client/online profile service in which they’re already firmly entrenched. Which illustrates that libraries need to clearly define and promote the value we add to the content and computers in our buildings to woo people that are firmly entrenched in non-library content acquisition and use.
I haven’t yet put up my content from PLA, so now’s the chance. In place of putting up my small presentation, I’ll link to my standard, longer, IM presentation. I also said a few words about MySpace and gaming, so I’ll include a few links about those topics here:
whose space
library myspace account action
how about some fun?
Thanks to the big crowd for the great session. One of the most provocative comments was from a woman who told us her local news station has run a few scare stories about MySpace. The climate in which she lives wouldn’t be to keen for her library to use MySpace. I’m sure many people are in a similar situation. Something that I didn’t mention until after the session is that we’re going to offer a MySpace class, for adults, this Fall. Parents needs just as much education on the topic as kids, yeah? Burying our heads in the sand isn’t the right approach to this issue. Kids need role models to mimic, and they’re not getting that right now. Your library MySpace will help kids learn about maintaining an appropriate online presence!