walking paper scraps

Browse magazines with Google Maps controls. It actually works pretty well.

The hours of operation are perhaps not the sexiest aspect of a library website, but they are nonetheless a “killer app,” providing a small, crucial bit of information for your users. Great intro to the article Using Google Calendar to Manage Library Website Hours in the Code4Lib Journal

Line Game
My favorite time killer since Line Rider. I feel like a lab rat. Every time I fail I get so mad and have to try again. And again.

The importance of the mobile web
A fantastic post by Fiona Bradley. I like it because the content is valuable. I like it because she lays it all out in a clear and professional way.

Adidas no.74 concept store
Here’s a case of a company knowing their market. Adidas is connecting to their community, so to speak, through a low key and underground design aesthetic. Even before customers enter the store they’re being told that Adidas understands them and that they’re on common ground. What does this do? It increases brand allegiance. I’m not suggesting that libraries necessarily open up graffiti covered storefronts with no signage, but rather that we think about connecting with our communities – physical and otherwise – on this level.

One thought on “walking paper scraps”

  1. Interesting thought about libraries, though adidas is trying to appeal to their core audience, not necessarily expand it. I suspect this will turn away as many as it attracts, though it does look like it belongs there. As libraries, don’t we need to be marketing to the audiences that may not be using our libraries now? If we just focus on our core audience as it is (like Adidas), we may not grow the way we need to. I think you’re suggesting we need to be more appealing to non-traditional library users, which I agree with. That’s the trick though, how do we appeal to new groups without alienating those already there, those who come to the library as a refuge from the hustle and bustle of our culture as it is now? I don’t have an answer but it seems fundamental to what we do as libraries.

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