The latest Pew Internet report – Mobile Connections to Libraries – gives us some info about the critical tasks for library websites.
82% of them searched the library catalog for books (including audiobooks and e-books), CDs, and DVDs.
72% got basic library information such as the hours of operation, location of branches, or directions.
62% reserved books (including audiobooks and e-books), CDs, and DVDs.
51% renewed a book, DVD, or CD. Those ages 30-49 and parents of minor children are especially likely to have done this.
51% used an online database. Those ages 18-29 are particularly likely to have done this.
48% looked for information about library programs or events. Those ages 50-64 are especially likely to do this.
44% got research or homework help.
30% read book reviews or got book recommendations.
30% checked whether they owed fines or paid the fines online. Those ages 30-49 are particularly likely to have done this.
27% signed up for library programs and events.
22% borrowed or downloaded an e-book.
6% reserved a meeting room.
If your website doesn’t excel at the first four or five items, it isn’t providing a great user experience. We should be designing our sites to do things well. Above all else.