Here’s a fantastic idea mentioned to me this morning by a library volunteer: book recommendations on date due receipts. As in, If you liked [item checked out], check out [related item].
If vendors made this happen I wonder if they’d use subject headings to drive the recommendation engine. I don’t like this idea. It would be much more interesting to capture and use data about patterns in how the collection circulates. This would be a more user centered approach. Ideally there would also be a URL and code next to the recommendation so patrons could rate the pairing of items, providing human feedback into the process. It would improve with use, but I’m sure it would give some hilariously interesting recommendations too.
What about promoting upcoming library events on our receipts? Surely some library is doing this?