Two girls were IMing at the reference web terminals, so I stepped over and handed them each one of my IM advert card each without saying anything. One’s response was, “What’d I do?” I found this entertaining. I told them to read the card, and explained why they might want to IM the library. They thought it was awesome, if not a bit funny. As I went back to my desk, 10 feet away, one girl asked the other, “Where should I put the library?” She was talking about her buddy list, and decided that the library would best fit under the “Computer” section. With IM bots. This must mean something.